About GBBS AB
Built for the operators carrying the risk
Hospitality now has an institutional standard for bed bug due diligence. GBBS is that standard, with the training, the system of record, and the certification working as one framework, structured to function independently of the company that built it.
Book a Demo
For the operators carrying the risk
The operators carrying bed bug liability on their desk. The risk owners, the operations leaders, the asset managers. The standard, the training, the system of record, and the certification exist to give them an answer that holds up the moment scrutiny arrives.
Above the operational layer
Bed bug risk has been managed inside operational tools for decades. Pest control invoices, housekeeping logs, internal protocols. None of it was built to demonstrate due diligence under scrutiny, and none of it was governed by a recognised standard. The standard now exists.
The founding team
The leadership of GBBS comes from quality management, certification, and the architecture of business-critical systems. What they share is the conviction that hospitality deserves a standard built to the same rigour as the ones that govern every other serious risk on the operator’s desk.
Geoff Simmonds
Co-Founder and CEO
Axel Axelsson
Co-Founder and CTO / CMO
See what certification looks like for the portfolio
A short conversation is the fastest way to understand what the standard requires, how certification works, and what it changes for the operator.